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Example of market events Applying Planning HorizonsĮffective road mapping efforts require an understanding of the appropriate time horizon. Market events are typically represented as milestones and strongly impact the specific releases of a solution and may adjust the content and timing of features or solution development activities identified during Program Increment (PI) planning. Figure 2 shows three types of events: the release of new regulations, expected moves of a competitor, and technology changes and upgrades. Example market rhythms for different companies Capturing Market EventsĪrmed with the understanding of market rhythms, road mapping activities typically focus on the impact of market events.

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Retail software companies release rarely during that period to avoid any potential disruption while toy makers realize the majority of their sales. The next two examples show more typical market rhythms for companies who must get their products ready for sale well before the annual holiday shopping season. The green line in Figure 1 represents a social media company where the value over time is relatively constant, which suggests it is not strongly influenced by market rhythms. The vertical axis shows the value delivered to a market, while the horizontal axis depicts the value over time, usually a calendar or fiscal year. Understanding market rhythms help companies understand and leverage opportunities that are predictable and require longer-term planning.įigure 1 illustrates an example of the market rhythms for three different companies. Market events can be external, such as the launch of government regulations, or they can be internally created, such as a company’s annual user conference.

A market event is a one-time future event, which has a high probability of materially affecting one or more solutions.

For example, retailers routinely prepare for the holiday shopping season by upgrading their systems to get a competitive edge and support significantly higher transaction volumes.

A market rhythm is a set of events that occur periodically on a predictable cadence.

Understanding market rhythms and market events provide critical insights into building roadmaps : Ultimately, roadmaps strengthen the relationship between the organization and its customers and suppliers by providing them with a means to understand, collaboratively shape, and plan for future solutions.

Internal stakeholders such as finance, sales, and marketing need time to align with the development organization for activities such as financial projections, sales and marketing promotions, partner management, and customer briefings.Governmental agencies publish new regulations in advance of their implementation making sure the organization addresses these regulations is a strategic concern.

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They need time to plan for the changes and figure out how to test and implement the new solution.

Customers cannot necessarily accept a new solution at just any time.

Customers, Suppliers, and partners need to understand how Solutions will evolve and how they will participate in achieving the vision.

Some initiatives take years to develop, and a longer planning horizon is needed for coordination.

While predicting the future has inherent risks, building significant business solutions requires a roadmap for many reasons: While this value emphasizes responding to change, it also states there must be a plan. “Responding to change over following a plan” is one of the four values of the Agile Manifesto. In addition to these three roadmaps, other planning elements include daily plans, Iteration plans, and PI plans. The portfolio roadmap shows an aggregated multi-year view of how the portfolio vision will be achieved across all the portfolio’s Value Streams. The solution roadmap provides a longer-term-often multiyear-view showing the key milestones and deliverables needed to achieve the solution Vision over time.

A PI roadmap includes near-term commitments for an Agile Release Train (ART) or Solution Train for the planned, upcoming Program Increment (PI) and offers a forecast into the deliverables and Milestones for the next two to three PIs. SAFe defines three types of roadmaps: A near-term PI roadmap, a longer-term solution roadmap, and a portfolio roadmap. They provide all stakeholders with a view of the current, near-term, and longer-term deliverables that realize some portion of the Portfolio Vision and Strategic Themes. Roadmaps are the glue that link strategy to tactics. The Roadmap is a schedule of events and Milestones that communicate planned Solution deliverables over a planning horizon. Prediction is very difficult, especially if it is about the future.

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